{"id":1244,"date":"2013-05-08T16:00:09","date_gmt":"2013-05-08T16:00:09","guid":{"rendered":"https:\/\/tidesmartradio.com\/?p=1244"},"modified":"2013-05-08T16:00:09","modified_gmt":"2013-05-08T16:00:09","slug":"bob-heiser","status":"publish","type":"post","link":"https:\/\/tidesmartradio.com\/bob-heiser\/","title":{"rendered":"Show 60: Associate Professor of Marketing at the University of Southern Maine Bob Heiser"},"content":{"rendered":"
Show:<\/strong>\u00a060 University of Southern Maine Associate Professor of Marketing Bob Heiser Robert \u201cBob\u201d Heiser attended the College of the Arts at St. Joseph\u2019s University in Philadelphia.\u00a0 Here Heiser earned a Bachelor\u2019s in both English and in Chemistry. After working in the field for many years, Heiser decided to go back to school. In 2001, Heiser attended New Mexico State University and earned his Ph.D. in Marketing.<\/p>\n As of 2005, Heiser has been an Associate Professor of Marketing at the University of Southern Maine<\/a>.\u00a0 The scope of his curriculum goes from teaching marketing management, marketing metrics, international marketing, and multivariate statistics to both graduate and undergraduate students.<\/p>\n
\nAir date:<\/strong> Saturday, May 4
\nGuest:<\/strong>\u00a0Bob Heiser
\nHost:<\/strong> Steve Woods (Stevoe)
\nStudio Contributor<\/strong> Debi Davis
\nExecutive Producer:<\/strong> Mark Gould (Sharky)
\nAssistant Producer:<\/strong> Shannon Maguire<\/p>\n<\/div>\n
\nwas in the studio with TideSmart Talk with Stevoe host Steve Woods and the two talked about the research Heiser\u00a0has conducted on\u00a0the importance of nonverbal communication in the sales process.\u00a0 Heiser also discussed one of his hobbies as an amateur radio licensed advanced class radio operator, KE1MH, and how he bounces signals off from the moon to talk to people around the world.<\/p>\n